All Bull Equipment6
Filters

Bull
Bull GRANDIA Backhoe Loader
₹49 L – ₹51 L
Ex-showroom

Bull
Bull SD76 - BS5 Supersmart Backhoe loader
₹37 L – ₹39 L
Ex-showroom

Bull
Bull HD96 4WD Backhoe Loader
₹26 L – ₹35 L
Ex-showroom

Bull
Bull HD76 Wheel Loader

Bull
Bull HD100 4wd Backhoe Loader
₹40 L – ₹42 L
Ex-showroom

Bull
Bull AV490 Skid Steer Loader
₹8 L – ₹9 L
Ex-showroom
About Bull
Bull offers a total of 6 construction equipment models currently available in India, catering to a wide range of infrastructure, industrial, and commercial project requirements. The brand’s portfolio includes 1 Skid Steer Loader, 1 Wheel Loader, and 4 Backhoe Loader, delivering a strong balance of performance, durability, and operational efficiency.
Bull Machines, operating under Bull Construction Equipment, was founded in 2009 in Coimbatore, India, as part of the diversified Bull Group, with a vision to create world-class construction equipment designed and manufactured in India. The company entered the market with its first backhoe loader, aiming to challenge established global players by offering machines that combined international quality standards with Indian cost efficiency. Bull’s rise in a highly competitive segment was powered by a smart value-driven marketing strategy. Instead of positioning itself as a low-cost alternative, Bull focused on highlighting performance parity with global brands, backed by modern manufacturing facilities, in-house R&D, and stringent quality controls. The brand invested heavily in dealer education, machine comparisons, and real-site performance showcases, allowing customers to see measurable output rather than just brochures. Bull also leveraged India’s “Make in India” narrative effectively, appealing to buyers looking for globally capable machines with local service advantages. By aligning competitive pricing with strong warranties and responsive after-sales support, Bull quickly built credibility among contractors and rental businesses. Today, Bull Machines is recognized as a fast-growing Indian brand that blends engineering ambition with market realism, proving that domestic manufacturers can compete confidently on performance, reliability, and scale.
Bull Price List in India (February 2026)
Explore the complete price list of all Bull models as of February 2026 below.
| Models | Ex-Showroom Price |
|---|---|
| ₹4,900,000 - ₹5,100,000 | |
| ₹3,700,000 - ₹3,900,000 | |
| ₹2,600,000 - ₹3,500,000 | |
| ₹4,000,000 - ₹4,200,000 | |
| ₹800,000 - ₹900,000 |
